Convert iPhone HEIC photos to JPG instantly — free, browser-based, no upload.
Every photo taken on an iPhone since iOS 11 is saved as HEIC by default. HEIC uses the HEVC (H.265) codec to store images at roughly half the file size of an equivalent JPEG — which is why Apple adopted it. A 12-megapixel HEIC photo is typically 2–4MB where the same photo as JPEG would be 4–8MB.
The issue is codec licensing. Microsoft does not bundle HEVC support in Windows by default — it's available as a paid extension from the Microsoft Store. Most Android devices and web platforms have similar gaps. The result: you take a photo on your iPhone, transfer it to a Windows PC or send it to someone on Android, and they see an error instead of an image. Converting to JPG solves this entirely since JPEG is supported on every platform without any additional software.
HEIC and JPEG are both lossy formats — they both discard some image data during compression. HEIC is simply more efficient at the same visual quality level. When you convert a HEIC to JPG, you're re-encoding the image in JPEG format. At high quality settings (85–95%), the visual difference is indistinguishable to the human eye on a screen.
One side effect: the converted JPG will be larger than the original HEIC. This surprises people. A 3MB HEIC photo might convert to a 6MB JPG at the same visual quality — not because quality was added, but because JPEG is a less efficient codec. If you need a smaller JPG, convert first then compress the JPG to your target size.
If you regularly need JPG files — for example, for a workflow that requires JPEG, or for sharing with Windows users — you can change the iPhone camera setting permanently:
From that point on, the camera shoots JPEG instead of HEIC. This uses slightly more storage per photo but eliminates compatibility issues entirely. The existing HEIC files in your library aren't affected — use this tool to convert those individually.
If you're staying within the Apple ecosystem — sharing photos via iMessage, AirDrop, or iCloud between Macs, iPhones, and iPads — HEIC works fine. Apple handles it natively across all its platforms. The smaller file size means more photos fit in iCloud storage.
Convert to JPG when you need to share outside Apple: emailing to a Windows user, uploading to a website, submitting to a platform with specific format requirements, or sending to someone whose device you don't know. For those cases, compress the resulting JPG if you also need to reduce the file size.
HEIC is the default photo format on iPhones since iOS 11. It stores images at roughly half the file size of JPEG at the same visual quality. The drawback is compatibility — Windows and many platforms can't open HEIC without additional software.
Yes. Everything happens in your browser. Your HEIC file is never uploaded to any server. The converted JPG is created and downloaded directly on your device.
At high quality, the visual difference is indistinguishable on screen. The converted JPG will typically be larger than the original HEIC because JPEG is a less efficient codec — this is normal, not a quality issue.
Windows doesn't include HEVC codec support by default. You can install the HEVC Video Extensions from the Microsoft Store, or convert HEIC to JPG — which works everywhere without additional software.
This tool converts one file at a time. To stop your iPhone shooting HEIC going forward, go to Settings → Camera → Formats → Most Compatible. This makes the camera shoot JPG instead of HEIC.